by Sara Lewis, freelance writer
Blue Jeans was published by D C Thompson from 1977 until 1990 - this was more or less the golden era for teen magazines. There are many sources suggesting that the magazine was published from 1980, but this is inaccurate and we have photos to prove it - see the first issue below! The last annual was published in 1993.
There was sometimes a free gift, too. I remember an issue that included a pot of gold glitter which I was delighted with! Many mags at the time offered free gifts and there were always one or two issues lying on the shelves with their gifts missing. This was always a mystery to me. Had they fallen off or did someone steal them?
The very first issue was for the week starting on January 22nd 1977 (was a Saturday) and cost just 12p. It included a free denim-look carrier bag. This is the only issue to feature the logo without a tilt.
By 1984, the price had increased to 22p and started to feature pop stars more regularly on its front cover - Paul Young featured many times. However, the logo remains unchanged.
Issue No.412 Dec 8th 1984 featured the new logo which personally I found rather bland. You'll also notice the price is now 24p.
Issue No.597 from June 1988 with Jason Donovan and his mullet, Luke Goss, Five Star and The Primitives - price 30p. As you can see, the logo has also be modernised, being taller and without an outline.
This issue from October 1989 features Kylie on the front cover, plus, the chance to win a trip to the PWL studios, go to Grange Hill for the day, or be decked out in denim. The price has increased to 35p.
So there you have it. My nostalgic trip back to when teen magazines were king ends here, sadly. But I hope you enjoyed the brief but pleasurable ride - Sara.
